NHS Patient Choice Campaign
National Campaign for NHS.
While working full time for BMT I was involved in the design and implementation of an awareness campaign for the NHS.
The NHS wanted to communicate that you can now choose which GP or Hospital you would like to go to.
The campaign was rolled out nationally and we created posters, ads and collateral to all Doctors surgeries and hospitals. We also designed and built a website and mobile App to locate your nearest NHS GP or Hospital.
The campaign was really successful, messaging got through and objective achieved.Agency: BMT LONDON